I'm Austin Yack, owner of Ascendyn Advertising in Old Town La Quinta.
I've spent years helping home service businesses in the Coachella Valley build lead generation systems that actually work. Not brand awareness campaigns. Not vanity metrics. Real direct response advertising that makes the phone ring.
But here's the thing:
I wear two hats.
Hat #1: I run Ascendyn Advertising, where we manage advertising campaigns for clients who want us to do everything for them.
Hat #2: I run these free educational workshops for business owners who want to understand how direct response advertising actually works.
This workshop is Hat #2.
No pitch. No pressure. No "surprise" offer at the end.
Just straight education you can use whether you ever work with my agency or not.
Why do I do this for free?
Because I've seen too many business owners get burned by agencies who couldn't explain what they were doing or why. And I believe the more you understand about advertising, the better decisions you'll make for your business.
So come learn. Ask questions. Take notes. And walk away with something useful.
That's it.

Scaled dozens of home-service businesses with direct response advertising.
Managed 8 figures in advertising spend.
Solar company: Closed millions in new revenue.
Pest control business: Scaled and sold for 8 figures.
Caregiver referral agency: Now one of the biggest in the desert.
RV storage condo facility: Half sold to fully sold out in one year.
Moving company: Shattered previous records and hit revenue goals.
Body shop: Went from zero customers to a packed schedule.
… And that's just scratching the surface.
You're next.
SUCCESS STORIES FROM OUR LEAD GENERATION SYSTEM
"They helped us create millions of dollars in gross sales … with Ascendyn Advertising, our company struck oil."
"Month after month, we get high-quality leads from families who actually need our help. Elite Professionals is now the top caregiver referral agency in the Coachella Valley."
"Ascendyn Advertising has helped me generate high-quality leads for 3 of my pest control companies now. The reason I keep coming back is simple: the leads are actually good."
"Ever since we started marketing with them, they definitely did what they said … We have done the data and our phone rings because of their work."
"We decided to make a real investment and partnered with Ascendyn Advertising … the difference was night and day."
"They took the time to understand our business, figure out what actually makes us unique, and help us craft an offer that resonates with our clients … they treat your business like it's their own."
You track your labor costs. Your materials. Your overhead. You run a tight operation.
But when it comes to marketing and advertising, most business owners are flying blind … writing checks every month with no idea what they're actually getting back.
The Predictable Leads Workshop changes that. In 60 minutes, you'll have the same clarity on your advertising that you have on everything else in your business.
The Exact Cost-Per-Lead That Top Businesses In Your Industry Are Hitting Right Here In The Desert — not national averages, not guesses, real numbers from real businesses in your market.
Your Personalized Revenue Math Showing Exactly How Many Leads You Need — to add $25K, $50K, or $100K to your monthly revenue.
Your Conversion Rate Benchmark — the percentage of people who should be turning into quality leads from your ads.


Step 1:
Lay The Groundwork For Your Direct Response Campaign
Who's your ideal customer? What message makes them pick up the phone? When and where should you target them? We'll map out the foundation that makes everything else work.

Step 2:
Create Ads That Speak Directly To Your Ideal Customer
Direct response ads that make people stop scrolling and take action. The kind that generate leads you can actually track.

Step 3:
Build Offer-Specific Landing Pages And Sales Funnels
Your ad makes a promise. Your landing page has to keep it. We'll build landing pages that convert clicks into quality leads … not just traffic.

Step 4:
Follow Up Via Retargeting Ads, Email, And SMS
Most people don't buy the first time they see you. Strategic follow-up turns maybe into yes. We'll show you how to stay in front of leads until they're ready.

Step 5:
Test And Optimize
The first version is never the best version. We'll show you how to test headlines, ads, and funnels so your cost-per-lead keeps dropping and your results keep climbing.

Step 6:
Scale What's Working
Once you know your numbers and the system is dialed in, you can pour gas on it. More leads. More revenue. Without the guesswork.
If you're looking for a magic button or a get-rich-quick scheme, this is not it. But if you want clarity, real numbers, and an advertising system you can scale, fill out the form below.
We sit down one-on-one for about an hour. I'll walk you through our 6-step direct response system — from crafting an irresistible offer to building ads that actually convert to following up until they buy. Then we'll get into your numbers. I'll show you the real cost-per-lead benchmarks for your industry right here in the desert. We'll plug in your average job size, your current spend, and figure out exactly what you're paying per lead and what you should be paying. You'll leave with a clear roadmap for scaling your lead generation.
No. I get why you're asking. Most "free workshops" are just 45 minutes of fluff followed by a hard sell. This isn't that. There's no pitch at the end. No "special offer if you sign up today." No pressure. You'll walk away with real, usable knowledge whether you ever hire our agency or not.
2 things. 1st, you have to be a home/auto service business owner. 2nd, you have to be willing to invest at least $3,500 per month in ad spend (regardless of whether or not you use our agency, another agency, or DIY). The goal of Direct Response is to deliver a positive return. But you have to be willing to put money on the table – the ads don't run themselves.
At Ascendyn's office in Old Town La Quinta. Just you and me, one-on-one. No Zoom. No distractions. We sit down, go through your numbers, and map out a plan.
Get In Touch
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Hours:
Monday - Friday 9:00am - 5:00pm
Saturday & Sunday - CLOSED
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